Attitude research in transition : proceedings of meeting sponsored by Attitude Research Committee of American Marketing Association /

Attitude research in transition : proceedings of meeting sponsored by Attitude Research Committee of American Marketing Association / Russell I. Haley, editor - Chicago : American Marketing Association, 1972 - xiv, 309 p. : ill. ; 23 cm.

Bibliography : p. 304-308


Attitude (Psychology)--Testing--Congresses
Attitude change--Congresses
Marketing research--Congresses

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